Going viral is a dream every business owner has. But not every business owner has the guts to handle going viral. Why? Simply because viral-worthy videos need to go beyond the ordinary. They need the right mix of emotions to get shared by the masses. But when done right, even the smallest start-up can take down the big boys.
There are only 2 types of viral content – Entertaining and Useful
In March 2007, an elementary school teacher named Jason Smith created TeacherTube, a website for sharing educational videos with other teachers. With excellent user generated content, the site now features over 54,000 videos! To prove that great content is king, some colleges are now using viral videos in the classroom as well. Such courses invite students to produce their own viral videos, focusing on marketing techniques and advertising strategies.
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